About Us

Fruitline was established with the aim to provide our consumers with fruits catering to the daily nutritional requirement while considering their choice and nutrient deficiencies, right at the doorstep. We continuously strive to change the way fruits are consumed in the country. We are working on recommendation systems which takes into account the nutritional requirement of the body, vitamin/mineral deficiency and any specific goals for the user, so that appropriate fruits are delivered to the customer with just a few clicks. We also strive to onboard fruit vendors and build a community, so as to provide them various benefits such as knowledge about various schemes, efficient capital management, growth tracking, digital onboarding etc. which we have identified as the common problems faced by fruits vendors.

Building a delivery supply chain where fruit vendors are at the centre.
Building community of fruit vendors for providing various benefits
Building application/website for customers where they can have personalized fruit boxes

By creating a fruits vendors’ go hyperlocal, we are looking to build a completely transparent supply chain. We also strive to build a community for fruit vendors to provide them with various benefits which would help solve the common problems faced by them

Vision

Sustainability

Promoting diversified and sustainable production and consumption of fruit for better-balanced diets and to prevent NCDs and malnutrition in all its forms.

Promotion

Promoting scientific advancement and “know-how” in production, distribution, consumption, and health benefits of the fruit.

Improvement

Improving the life of fruits vendor and creating impact in their onboarding and sales process. Digitising the vendors to walk parallel with the society.